Future Bright

An Ingenious Approach to Renewable Solar Energy

Future Bright is a community of individuals and companies working, benefiting and enjoying the solar revolution. The company’s vision is to build a world where everyone, regardless of where they are, can access the production and the profits from energy in a fun, rewarding and sustainable manner.

Simplisis was chosen to design Future Bright’s corporate identity, with a bold objective to communicate creativity, innovation and sustainability that are the key attributes and vision of the business.

An Amalgam of Energy

We began our work by building an in-depth understanding of this extraordinary business model, and gather vital information about the brand. This conscientious study would help us set the path for the most comprehensive designing.

We then designed the logo, combining the infinity symbol (∞) with F and B alphabets, an abbreviation for Future Bright. This created a concise and unified body of logo which connotes an eternal flow of solar energy. We selected gradient tinges of yellow, cyan and green as the key corporate tone – yellow representing the power-originating sunbeam, while cyan and green emphasizing pure air and nature untouched by production process of the clean energy.

The First Path-setting Step to Awareness

Future Bright debuted its brand to many of its target groups. In no time, this fresh business idea has been well received by an ever-increasing number of investors.

The corporate identity design is deemed the first important step in imprinting awareness of the brand’s personality and objectives in the minds of the target segments. Simplisis strongly believes that Future Bright’s identity design can express the brand’s attributes of abounding creativity, one-of-a-kind innovation and bright perspective toward sustainable living.

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An Ingenious Approach to Renewable Solar Energy

Future Bright is a community of individuals and companies working, benefiting and enjoying the solar revolution. The company’s vision is to build a world where everyone, regardless of where they are, can access the production and the profits from energy in a fun, rewarding and sustainable manner.

Simplisis was chosen to design Future Bright’s corporate identity, with a bold objective to communicate creativity, innovation and sustainability that are the key attributes and vision of the business.

An Amalgam of Energy

We began our work by building an in-depth understanding of this extraordinary business model, and gather vital information about the brand. This conscientious study would help us set the path for the most comprehensive designing.

We then designed the logo, combining the infinity symbol (∞) with F and B alphabets, an abbreviation for Future Bright. This created a concise and unified body of logo which connotes an eternal flow of solar energy. We selected gradient tinges of yellow, cyan and green as the key corporate tone – yellow representing the power-originating sunbeam, while cyan and green emphasizing pure air and nature untouched by production process of the clean energy.

The First Path-setting Step to Awareness

Future Bright debuted its brand to many of its target groups. In no time, this fresh business idea has been well received by an ever-increasing number of investors.

The corporate identity design is deemed the first important step in imprinting awareness of the brand’s personality and objectives in the minds of the target segments. Simplisis strongly believes that Future Bright’s identity design can express the brand’s attributes of abounding creativity, one-of-a-kind innovation and bright perspective toward sustainable living.

2021
Brand Identity
Communications
Awards

Rewards

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DESIGNING THE NARRATIVE OF IDENTITY